For the Turnover hangtags a request from fashion design was to apply the logo different than the black on white as used in the wider identity. The brand is very picky with fabrics and their look and feel. I chose a softer combination of tactile materials: The logo is a metallic bronze print on a low embossed warm grey paper with leather cord.

Customers of the Turnover webshop receive garments in a white cardboard box sealed with matte white paper tape, with a paper bag inside. The design of the invoice and return form, the thank you note, address sticker and type of envelope are also elements of this assignment.

Hangtags and packaging – Turnover Fashion